NEW STUDY: KIDS AGE 5-17 BELIEVE TECHNOLOGY WILL SUPPLEMENT – NOT REPLACE – BOOK READING AND SAY THEY WILL ALWAYS WANT TO READ BOOKS PRINTED ON PAPER
New York, NY (June 11, 2008) -- A new study released today finds that 75% of kids age 5-17 agree with the statement, “No matter what I can do online, I’ll always want to read books printed on paper,” and 62% of kids surveyed say they prefer to read books printed on paper rather than on a computer or a handheld device. The Kids & Family Reading Report ™, a national survey of children age 5-17 and their parents, also found that kids who go online to extend the reading experience – by going to book or author websites or connecting with other readers – are more likely to read books for fun every day.
